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Articles tagged advertising.

Reddit Is Closing the Door Because Google Stopped Sending Visitors
Big Tech

Reddit Is Closing the Door Because Google Stopped Sending Visitors

Reddit says search referrals fell by about a million a week in October and plans to require logins, starting with tests outside the US. Steve Huffman blames Google's AI Mode. Hank Reed on what happens to the open web when the biggest site on it decides search is no longer worth it.

Hank Reed
Meta's October 30 Commercial Terms: What They Let Meta Crawl, and Whether Businesses Can Opt Out
Policy & Regulation

Meta's October 30 Commercial Terms: What They Let Meta Crawl, and Whether Businesses Can Opt Out

Meta's updated commercial terms, effective October 30, let it crawl websites associated with business accounts on Facebook, Instagram and WhatsApp and use the content to train its products, legal experts told Nieman Lab. Consent comes from continued use. Meta says the update consolidates existing permissions and that robots.txt still works.

Nadia Rao
ChatGPT Image Ads: Who Sees Them, When They Start, and What Advertisers Get
Big Tech

ChatGPT Image Ads: Who Sees Them, When They Start, and What Advertisers Get

OpenAI will test a visual ad format inside ChatGPT image generation later in October with a first group of US advertisers. Ads run on the Free and Go tiers, sit beside the generated image with a label, and come with new conversion and brand-safety tooling.

Sam Whitaker
Ireland Fined Google EUR 403 Million Over Location Data and Gave It Six Months to Fix It
Policy & Regulation

Ireland Fined Google EUR 403 Million Over Location Data and Gave It Six Months to Fix It

The Irish Data Protection Commission fined Google EUR 403 million on September 21 after a six-year inquiry into Web & App Activity, Location History, and Location Accuracy, finding four GDPR breaches. The order requires compliance within six months.

Nadia Rao
Meta's Muse Sent the Stock Up 11% as the Ad Company Starts Charging for AI
Big Tech

Meta's Muse Sent the Stock Up 11% as the Ad Company Starts Charging for AI

Meta shares rose about 11% on September 21 on demand for Muse, the personal AI agent it launched September 8 with $20 and $100 monthly tiers. Meta, an ad business, is charging subscriptions for its agent while OpenAI moves into ads.

Sam Whitaker
OpenAI Put Advertiser Agents Inside ChatGPT, With Ads Already at a $1B Run Rate
Markets & Money

OpenAI Put Advertiser Agents Inside ChatGPT, With Ads Already at a $1B Run Rate

OpenAI began piloting Sponsored Agents in ChatGPT on September 16, letting advertisers run their own labeled conversational agents. Its ad business hit a $1 billion annualized run rate about seven months in, which an eMarketer analyst reads as confirmation it will miss its $2.5 billion target for 2026.

Sam Whitaker